# Vulse > Vulse is a LinkedIn-focused employee advocacy and AI content platform for B2B organisations. It enables companies to scale brand visibility by activating employees to share consistent, on-brand content, combining AI-assisted content creation, employee engagement workflows, analytics, and native LinkedIn integrations. Vulse is used to increase reach, support sales enablement, improve employer branding, and measure the business impact of social content. It is a cloud-based SaaS platform, founded in 2019 and headquartered in Manchester, United Kingdom. Important notes: - Vulse is specialised exclusively for LinkedIn, not a multi-channel social media tool. - Core capabilities include AI content creation with brand tone matching, employee activation workflows, real-time analytics with ROI attribution, and enterprise-grade security (ISO 27001-aligned, GDPR-compliant). - Target users: marketing teams, social media managers, sales enablement leaders, communications teams, employer brand managers, recruitment teams, and revenue operations professionals. - Target organisations: mid-market and enterprise B2B companies in B2B SaaS, financial services, technology, consulting, professional services, manufacturing, and other sectors with distributed sales or customer-facing teams. - Comparable platforms include Hootsuite Amplify, EveryoneSocial, PostBeyond, Sprout Social Advocacy, and GaggleAMP. Vulse differentiates through deeper native LinkedIn integration (including Community Management API), AI-driven content personalisation, and advanced ROI-focused analytics. - Technical: REST API and webhook support, official LinkedIn API integrations, mobile apps for iOS and Android, support for Chrome, Firefox, Safari, and Edge. - Pricing: enterprise and team plans with user-based pricing; a separate personal plan exists for individuals. Demo or trial available on request. Available globally. ## Product - [Platform overview](https://vulse.co/platform): The full product — AI content creation, employee activation, analytics, and governance. - [LinkedIn analytics tool](https://vulse.co/platform/linkedin-analytics-tool): Reach, engagement, contributor performance, and ROI attribution reporting. - [Tone of voice matching](https://vulse.co/platform/tone-of-voice-matching): AI that writes in each employee's voice while staying on brand. - [Manage multiple LinkedIn accounts](https://vulse.co/platform/manage-multiple-linkedin-accounts): Centralised control over several LinkedIn profiles or company pages from one dashboard. - [LinkedIn post scheduler](https://vulse.co/platform/linkedin-post-scheduler): Plan, queue, and publish LinkedIn content at optimal times. - [LinkedIn community management](https://vulse.co/platform/linkedin-community-management): Centralised engagement handling via the LinkedIn Community Management API. - [LinkedIn team leaderboards](https://vulse.co/platform/linkedin-team-leaderboards): Gamified tracking of employee participation and advocacy performance. ## Pricing - [Team & enterprise pricing](https://vulse.co/pricing): Team and enterprise pricing, seat bands, and answers to the most common pricing questions. - [Personal pricing](https://vulse.co/pricing/personal): Pricing for individuals using Vulse for their own LinkedIn presence. ## Comparisons - [Compare index](https://vulse.co/compare): Index of head-to-head comparisons between Vulse and other advocacy platforms. - [Vulse vs Oktopost](https://vulse.co/compare/vulse-vs-oktopost): How Vulse compares with Oktopost for LinkedIn-first employee advocacy. - [Vulse vs EveryoneSocial](https://vulse.co/compare/vulse-vs-everyonesocial): How Vulse compares with EveryoneSocial on content, analytics, and pricing. - [Vulse vs Apostle](https://vulse.co/compare/vulse-vs-apostle): How Vulse compares with Apostle for employee advocacy. - [Vulse vs DSMN8](https://vulse.co/compare/vulse-vs-dsmn8): How Vulse compares with DSMN8 on features and pricing. - [Vulse vs Ambassify](https://vulse.co/compare/vulse-vs-ambassify): How Vulse compares with Ambassify for LinkedIn employee advocacy. ## Company - [Overview](https://vulse.co/): Overview of the Vulse employee advocacy and LinkedIn content platform. - [About us](https://vulse.co/about-us): Company background, mission, and team behind Vulse. - [Testimonials](https://vulse.co/testimonials): Customer stories and reviews of Vulse in use. - [Contact](https://vulse.co/contact): How to get in touch with the Vulse team. - [Employee advocacy statistics](https://vulse.co/employee-advocacy-statistics): Data and benchmarks on employee advocacy performance. ## Blog: Strategy & Guides - [How to measure employee advocacy ROI](https://vulse.co/blog/how-to-measure-employee-advocacy-roi-a-practical-framework-to-prove-impact): A practical framework for proving the business impact of advocacy programmes. - [Employee advocacy strategy](https://vulse.co/blog/employee-advocacy-strategy): Core principles for building an effective employee advocacy programme. - [How to design posts employees will actually share](https://vulse.co/blog/how-to-design-posts-employees-will-actually-share-on-linkedin): Practical guidance on content formats that drive employee sharing. - [How to build a scalable DEI-focused advocacy programme](https://vulse.co/blog/how-to-build-a-scalable-employee-advocacy-program-focused-on-diversity-equity-and-inclusion): Scaling advocacy programmes with diversity, equity, and inclusion in mind. - [Compliance-first employee advocacy for regulated industries](https://vulse.co/blog/compliance-first-employee-advocacy-for-regulated-industries-how-to-scale-linkedin-reach-without-risk): Scaling LinkedIn reach in regulated sectors without compliance risk. - [How to run an employee commenting programme](https://vulse.co/blog/how-to-run-an-employee-commenting-program-to-multiply-b2-b-reach-on-linkedin): Multiplying B2B reach on LinkedIn through structured employee commenting. - [Best employee advocacy tools](https://vulse.co/blog/best-employee-advocacy-tools): Overview of leading employee advocacy platforms and how to choose one. - [Employee advocacy software pricing & ROI 2026](https://vulse.co/blog/employee-advocacy-software-pricing-roi-2026): Pricing benchmarks and ROI expectations for advocacy software in 2026. ## Blog: LinkedIn & AI Trends - [How LinkedIn's 2026 algorithm works](https://vulse.co/blog/how-linkedin-2026-algorithm-works-and-what-it-means-for-your-content-strategy): What the 2026 algorithm update means for content strategy. - [AI employee advocacy on LinkedIn 2026](https://vulse.co/blog/ai-employee-advocacy-linkedin-b2b-marketing-2026): How AI is reshaping employee advocacy for B2B marketers. - [LinkedIn report: AI slop and what it means for B2B content teams](https://vulse.co/blog/linkedin-report-ai-slop-what-it-means-for-b2b-content-teams): Implications of low-quality AI content for B2B content strategy. - [How to use LinkedIn articles to build thought leadership and get cited by AI search](https://vulse.co/blog/how-to-use-linkedin-articles-to-build-thought-leadership-and-get-cited-by-ai-search): Positioning LinkedIn content to be surfaced by AI search engines. - [Why LinkedIn content now shows up in ChatGPT](https://vulse.co/blog/why-linkedin-content-now-shows-up-in-chat-gpt-and-what-it-means-for-employee-advocacy): What LinkedIn content appearing in AI chat tools means for advocacy programmes. - [LinkedIn content benchmarks 2026](https://vulse.co/blog/linkedin-content-benchmarks-2026-which-post-format-drives-most-engagement): Which post formats drive the most engagement in 2026. - [LinkedIn consistency data: 700 million impressions](https://vulse.co/blog/linkedin-consistency-data-700-million-impressions): Data-backed insights on posting consistency and reach. - [Why marketers should run thought leader ads on LinkedIn](https://vulse.co/blog/why-marketers-should-be-running-thought-leader-ads-on-linkedin): The case for combining organic advocacy with thought leader ads. ## Blog - [Blog index](https://vulse.co/blog): Full archive of articles on employee advocacy, LinkedIn strategy, and social selling. ## Optional - [Privacy policy](https://vulse.co/privacy-policy): How Vulse collects, uses, and protects user data. - [Terms of service](https://vulse.co/terms): Terms and conditions for using the Vulse platform.