LinkedIn Is Developing Audio Rooms

News is out – LinkedIn has announced that it’s developing its very own audio rooms product. 

Audio rooms have seen a huge rise in popularity over the last several months, especially with the rise of Clubhouse.

We think it’s great to see LinkedIn tune into this latest social trend and we feel it will be a great addition to the platform – helping to connect professionals and share industry conversations in a whole new way.  

So, what do we know so far?

On 30th March 2021, app researcher, Alessandro Paluzzi posted a mock-up image on Twitter of what this new update could look like. This means the new live audio room feature will enable users to host and listen in one area. With the addition of a ‘reaction’ feature, people will also be able to share their thoughts and comments during discussions.

What will it look like?

Further to this, LinkedIn shared on TechCrunch a, more fine-tuned version of what the new feature could look like within the platform. 

As you can see (below), four speakers are featured with a green circle. This is used to indicate who is speaking at the time. 

The new update also enables up to 216 people to listen to discussions. This means that a large audience can be in attendance at one time. 

The mockup also features the topic of discussion with the bottom toolbar featuring the option to leave the chat. There is also the option to send a comment, add an emoji and put their hand up or wave during the talk.

Whilst the layout is said to be similar to Clubhouse it’s exciting to see how LinkedIn has incorporated this tool to suit its app. 

As quoted by LinkedIn:

“We’re seeing nearly 50% growth in conversations on LinkedIn reflected in video shares, stories and posts on the platform. We’re doing some early tests to create a unique audio experience connected to your professional identity”. This could be an extremely useful tool for LinkedIn which will strengthen the ability for networking and hosting industry discussions. Whilst LinkedIn’s audio rooms are in early-stage testing, it is exciting to see this platform jump on the latest trends.

With Twitter and Facebook also working on their own versions of the same, could LinkedIn be the next social media platform to jump on the audio-chat bandwagon? Will you use this new feature on LinkedIn?

Let us know your thoughts in the comments on our post on Instagram or Facebook and don’t forget to sign up to Vulse today.